STAINMASTER® PetProtect® Carpet

STAINMASTER® Pet-Friendly Flooring

More homes than ever have a pet, and those furry companions are a big factor in the family floor choice. But pets aren’t the ones asking the questions—their human friends are. At STAINMASTER®, we know that the discussion about the best floor for the family starts with the family members themselves. However, until our pet friends can talk, we are responsible for helping home owners think through what they want and what their pets would love. So, what matters to our four-legged friends?

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As You Know, Your Pet Has Feelings Too

Stainmaster PetProtect Carpet

Roam The Home 

According to industry professionals, pets enjoy — and psychologically benefit from — being able to roam the home. Being enclosed can produce stress in animals, because they see or hear other family members together and they aren’t included. They want to play and receive affection but, instead, they are relegated to a room where they feel isolated.


Issuing boundaries in the home can have other side effects, too, like confusion. A dog may not understand why some rooms are “allowed” and some rooms aren’t. And that can impact training: “this room isn’t home, so it’s ok to [you fill in the blank] here.” Creating an environment where pets can explore the home freely, and pet owners aren’t worried about accidents, is a win-win for everyone.

Stainmaster PetProtect carpet Pet Friendly Solutions


Pet-Friendly Solutions

With STAINMASTER® PetProtect® products, pet owners have pet-friendly solutions at every turn in the home. The family wants Sparkle the cat in the bedrooms, but everyone worries about the eternal odor of cat urine if she doesn’t make it to the litter box. There is always hard surfacebut what about making the bedrooms feel warm and cozy? Cat urine…cozy…cat urine…cozy…cat urine….(sigh).

Insert STAINMASTER® PetProtect® carpet (and a hero cape)! STAINMASTER® PetProtect® carpet easily releases pet hair, resists pet stains and reduces pet odor.

Resists Pet Stains and Reduces Odor
Stainmaster PetProtect carpet Resists Stains

You’ll love it because the STAINMASTER® PetProtect® carpet system helps keep pet accidents from soaking through the cushion and subfloor, in turn reducing odors when thoroughly cleaned.

Easily Releases Pet Hair
Stainmaster PetProtect Carpet Releases Pet Hair

STAINMASTER® PetProtect® carpet is designed to release more pet hair when vacuumed than the majority of other carpets, keeping your carpet looking freshly vacuumed just as planned.

Stays Looking Newer For Longer
Stainmaster PetProtect Carpet Looks Newer Longer

And, it offers the best available protection against carpet color fading, so you can let in that warm sunshine more often, while your pet can gaze out the window and daydream about galloping through big open fields.


And what about the family dog, Spot, who runs into the wall every time he hears the doorbell or his bowl move? STAINMASTER® PetProtect® Luxury Vinyl Flooring (LVF) has pet-action traction that prevents animals from slipping and a patented claw-shield that prevents floors from scratching. Finding a floor that makes life less wall-impacting for Spotand less scratchy looking for the floorsjust got easier.

STAINMASTER® PetProtect® products allow you to be your pets’ hero — even more than you are today. Choose floors that put your mind at ease and that create a pet-friendly space in every room. No one needs to choose between practical for pets or beautiful floors anymore: STAINMASTER® PetProtect® floors were designed with pets (and people) in mind.


Learn more about STAINMASTER®.


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